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Company Info

Who We Are

Meet the people who lead our team.

Our Team

Ramsay Hoguet, Founder & CEORamsay Hoguet, Founder & CEO

Prior to founding DesignIn, Ramsay led product management, product marketing, and software development at companies including SolidWorks, Broderbund and IMSI. He contributed to making both TurboCAD and 3D Home Architect the number one selling consumer CAD and home design applications in the retail market. At SolidWorks, he launched a 3D publishing platform for manufacturers to integrate 3D CAD models with online catalogs. Ramsay is also a former General Contractor and received a BS in Business Administration from Skidmore College.


Andrew ReichAndrew Reich, Director of User Experience & eCommerce

Andrew has both a design and development background with a focus towards user experience and eCommerce. While at SmartBargains, he helped build the site into a robust platform generating close to $100 million annually by focusing on the customer experience. He has his Masters degree from UMass Ahmerst with a concentration in 3D imaging and animation. He has worked at several agencies in the Boston area creating 3D animations, interactive CD's and developing customer facing websites including an early marketing site for Ameritrate, Olive Garden's website and an ecommerce site for Bostonian Shoes. His role at MyDesignIn allows him to integrate his 3D background with his extensive knowledge of eCommerce, Usability and User Experience.

The Board

Ramsay Hoguet (Board of Directors)
see above

Christina ElwellChristina Elwell (Board of Directors)

With over 17 years of experience in the media sector, Christina has held significant positions across multiple publishing and internet companies. She is currently the President of, CAC, a media consulting company which focuses on internet start-up businesses. Previously, Christina spent over four years in advertising at Google, Inc. First, as the Coast Sales Director and then as the National Sales Director. Christina was one of Google's founding advertising executives and is credited with helping to grow the company's advertising revenue to over one billion dollars. She was responsible for building the sales force, growing that team from five sales people to over 400. At Google, Christina created and managed ten sales offices in North America, including the New York headquarters. Prior, Christina was a leading sales executive at Snowball.com and helped establish and oversee that firm's sales team with responsibility over the East Coast. Christina also held top sales positions at magazines such as U.S. News & World Report, Fast Company and Entrepreneur. She began her career in media planning and strategy at BBDO New York, a top U.S. advertising agency. Christina earned a B.S. in marketing from Lehigh University.

Bill CrosbyBill Crosby (Advisory Board)

Bill was a Senior Vice President at Scripps Networks Interactive, spearheading the company's video initiatives, as well as overseeing project management, business intelligence, and customer relationship management. He was responsible for launching niche sites HGTVPro and HGTVKitchenDesign. Prior, he was with web startup ImproveNet, where he headed up editorial, business development, marketing and sales. He began his career as a writer and editor at Sunset Magazine.